Magic Wands: April 3, 2009

-The NBA has unveiled its latest movie partnership. After highly successful partnerships with Fantastic Four and various other movies (they were so bad, I cannot remember them anymore), the NBA is doing heavy advertising for the best film of the year: Keanu Reeves' The Day the Earth Stood Still.

Look I know sponsorships are tough to come by in this economy, but the partnerships the NBA has made with bad movies for their playoff promos has been downright awful. At least it was not a TNT original series... yet.

-Congratulations to Dwight Howard for winning the Rich & Helen DeVos Community Enrichment Award at the Black Tie & Tennies Gala last weekend.

-Curious which NBA players on Twitter. Here is the complete list from Hooped Up. Now if we could only figure out what Twitter is.

-The Magic have officially entered their nominees for postseason awards. Figure Dwight Howard is a front-runner for Defensive Player of the Year and an All-NBA First Team slot. Not so sure about Rashard Lewis making an All-NBA team though or Stan Van Gundy winning Coach of the Year. Courtney Lee DOES deserve a spot on the All-Rookie Team (if not the Rookie team at the All-Star Game).

Plus an interesting stat from Joel Glass (scroll all the way to the bottom at the Coach of the Year segment). The Magic communications department man says they are 48-1 this season when leading with less than five minutes to play.

-Dwight Howard is on Twitter. Is JJ Redick now tweeting?

-Dwight Howard answered questions from fans, ranging on his views of dominating to the effectiveness of Stan Van Gundy's screaming.

-If doing well in the NBA were measured by wins and how much you spend for them, than the Magic are the No. 1 seed according to a formula discovered by Kevin Pelton of Basketball Prospectus. Interesting stuff about how teams did compared to how much they spent. As Pelton said: who would have thought Orlando would be sitting pretty at the top of the list after signing Rashard Lewis to that mega contract?